Changelog
What changed in OpsControl and when. The machine improves most weeks; the record of it lives here.
Trials now open on a battlecard for your main competitor, with Share link and Copy for CRM note buttons, and a Slack alert links straight to that competitor’s battlecard when it has one. Our plans are now Compete, Pipeline and Strategy, and the app uses the same three names.
The head-to-head view now opens on your standings: where you rank against the companies you track, on the measures you choose. Messaging, pricing and a head-to-head face-off with any rival are a click away. Strategy keeps everything it writes in one library of reports, battlecards, frameworks and action plans. Its advice draws on a shelf of 31 strategy and marketing books, and whenever it advises, it names the idea and the book it comes from, so you get the thinking without the reading. The War room tests a move against what each competitor has done before you make it, and Track record shows every call Strategy has made and how it turned out. New Pipeline and Strategy customers now start with a short welcome built from their own market.
Your feed now opens on the most important competitor move of the day: what happened, why it matters to you, and the window it opens, with up to three other moves worth knowing alongside it. Competitor cards show each company’s latest move and its week at a glance, and every company carries its logo. What changed, Briefings, Account and Messages share the same calmer design, and your latest briefing now shows its lead, what to watch next and the recommended play before you open it. Settings, billing and team live in the account menu. We also fixed the activity chart not drawing on first load and the signal feed not loading when you arrived from a link in an email, and anything you mark not relevant now leaves What changed as well as the feed.
Five new source families went live across every monitored company in a single day: public-sector contract awards, security disclosures, app marketplace activity, workforce changes, and patent activity. Every company we watch is now covered by more than thirty distinct sources, continuously.
Our market pages now make dated, falsifiable calls each week, and grade them in the open once their horizons pass. Misses stay up. Nothing on the record can be quietly removed. No one else in this category keeps public score, because being checkable is expensive when you are wrong. We think it is the whole point.
A competitor file is a live page tracking one company’s market, updating itself until it freezes thirty days later. Claiming a file now opens a trial that picks up exactly where the file left off, with its history already loaded.
Name a company and its competitive set is mapped automatically: real rivals in the same market, verified live, with an honest empty answer when the picture is too thin to be sure. No hand-listing competitors to get started.
Weekly, evidence-grounded writing on the software categories we track continuously, free to read. Every claim is dated. Quiet weeks are reported as quiet weeks.
Price and packaging changes are reported as exact before-and-after moves: "Business: $49 to $40, SSO added, new Enterprise tier." Never "the pricing page changed." If a rival repriced overnight, you should know what changed, not that something did.
Every signal carries a clickable receipt back to the captured source it came from. Claims you can verify beat confidence scores you have to trust.
Every free trial includes a 3-day pass to the top plan, with everything switched on, so you can see what it does before you pay for it.
Three layers: what happened in your market, where you stand in it, and what to do about it. Strategy recommendations become scored calls with a date to judge them by, so there is a record of every piece of advice and how it turned out.